• Business

    How to Destroy Your Presales Career in 10 Easy Steps

    Talk features, features, features:  Value…benefits…ROI.  Too many excess terms to confuse customers.  Just focus on features. They’ll think your smart using all that jargon. Be difficult to manage:  Be late with administrative tasks or, heck, don’t do them at all.  Make your employment a challenge to make your manager prove their ability to manage. Memorize your presentations:  And…

    Read More